---
title: Heino Group - Startup Match Score & Focus Areas
description: Is Heino Group the right VC for you? See how their thesis aligns with your startup and discover more active investors focusing on food innovation and logistics.
---

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# Heino Group Overview

 Founded in 1899, Heino Group has evolved alongside Finnish food culture over three centuries. The company operates as an entrepreneur, investor, owner, and supporter in the food and beverage sector. Its core subsidiaries include Anton & Anton, known for ready-made meals; Kalavapriikki, specializing in fish products; and Brukett, an importer and producer of beverages. Beyond its core companies, Heino Group actively invests in various enterprises within the food, beverage, logistics, and e-commerce sectors, contributing to the flourishing of Finnish food culture.

 Is Heino Group the right investor for your startup? Browse their investment focus, stage preferences, and geographic scope to see how well they align with your fundraising goals. Your full match score with Heino Group, along with a list of other relevant VCs, is available on Hopohopo.io.

## Heino Group

 Corporate Venture

![Heino Group logo](https://www.hopohopo.io/hubfs/ecosystem-logos-from-platform/2684-0b96c0fc06ba4b7e77e21bcb18c9632d.jpeg)

## Investment focus

### Invest in

- Nordics  1 / 9

### Product type

- Consumer goods
- Services

### Industries / verticals

- AgriTech / FoodTech
- EdTech
- Food & Beverage

Investment role

 Lead and follow

Stages

 Seed, Series A

First ticket size

 €4,000 - €4,000

## Contact information

Investment Manager

Jasper Heino

![LinkedIn](https://27245214.fs1.hubspotusercontent-eu1.net/hubfs/27245214/H%C3%B6p%C3%B6h%C3%B6p%C3%B6%20-%20Website%20visuals/Icons/carbon_logo-linkedin-grey.svg) ![Email](https://27245214.fs1.hubspotusercontent-eu1.net/hubfs/27245214/H%C3%B6p%C3%B6h%C3%B6p%C3%B6%20-%20Website%20visuals/Icons/Sign-At--Streamline-Core.svg)

Director Sustainability and HR

Paeivi Huhtala

![LinkedIn](https://27245214.fs1.hubspotusercontent-eu1.net/hubfs/27245214/H%C3%B6p%C3%B6h%C3%B6p%C3%B6%20-%20Website%20visuals/Icons/carbon_logo-linkedin-grey.svg) ![Email](https://27245214.fs1.hubspotusercontent-eu1.net/hubfs/27245214/H%C3%B6p%C3%B6h%C3%B6p%C3%B6%20-%20Website%20visuals/Icons/Sign-At--Streamline-Core.svg)

KLT, Head Of Accounting

Sanna Niittyvuopio

![LinkedIn](https://27245214.fs1.hubspotusercontent-eu1.net/hubfs/27245214/H%C3%B6p%C3%B6h%C3%B6p%C3%B6%20-%20Website%20visuals/Icons/carbon_logo-linkedin-grey.svg) ![Email](https://27245214.fs1.hubspotusercontent-eu1.net/hubfs/27245214/H%C3%B6p%C3%B6h%C3%B6p%C3%B6%20-%20Website%20visuals/Icons/Sign-At--Streamline-Core.svg)

## How to approach funds like Heino Group

 When engaging Heino Group, founders should highlight how their solution enhances or innovates within the food, beverage, or related logistics value chain, especially if it supports Finnish food culture or sustainability. Demonstrating a clear path to operational excellence and synergies with Heino’s existing portfolio companies can be compelling. Emphasize practical scalability and a strong understanding of the local market, as Heino values hands-on involvement and long-term partnerships that drive sector-wide impact.

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