Aggregate Media is a Stockholm-based venture capital firm founded in 2002, specializing in media-for-equity investments. Backed by leading Nordic media houses, the firm offers a diverse media mix—including out-of-home, magazines, radio, daily press, display, and TV—to help companies lacking capital for media advertising accelerate their growth. Since its inception, Aggregate Media has completed over 250 transactions across various industries, including e-commerce, digital services, and B2B companies. The firm focuses on providing expansion capital to businesses unable to maximize their market impact due to limited advertising budgets, offering media space in exchange for equity. Their portfolio includes companies like Nextory and Billogram, operating in sectors such as mobile, payments, fintech, e-commerce, edtech, and media and entertainment. As active shareholders, Aggregate Media provides not only media resources but also practical media advice, business development, and strategic support to its portfolio companies.
Is Aggregate Media the right investor for your startup? Browse their investment focus, stage preferences, and geographic scope to see how well they align with your fundraising goals. Your full match score with Aggregate Media, along with a list of other relevant VCs, is available on Hopohopo.io.
Investment role
Lead and follow
Stages
Seed, Series A
First ticket size
SEK 100,000 - SEK 1,500,000
When approaching Aggregate Media, founders should clearly articulate how their business model can leverage significant media exposure to drive rapid user acquisition or market penetration. Highlighting a scalable product with strong consumer appeal and a clear path to measurable growth through media channels is key. Demonstrate readiness to execute large-scale campaigns and show evidence of product-market fit, as Aggregate Media values companies that can translate media investment into tangible business outcomes. Be prepared to discuss how media-for-equity can accelerate your growth versus traditional capital.
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