Anotherway Ventures Overview

Anotherway Ventures is a UK-based venture capital firm that invests in early-stage brands with the potential to redefine their categories. They combine creative and financial expertise to support founders in building purposeful businesses. Their investment focus spans pre-seed and seed stages, with investment amounts ranging from £100k to £1m. The firm emphasizes the importance of brand development and collaborates closely with founders to articulate and execute their missions.

Is Anotherway Ventures the right investor for your startup? Browse their investment focus, stage preferences, and geographic scope to see how well they align with your fundraising goals. Your full match score with Anotherway Ventures, along with a list of other relevant VCs, is available on Hopohopo.io.

Anotherway Ventures

VC Fund

Investment focus

Invest in

  • Western Europe 1 / 14

Customer types

  • Consumers

Product type

  • Consumer goods

Industries / verticals

  • Baby, Kids & Parenting
  • Beauty & Personal Care
  • Clothing / Accessories / Wearables
  • Consumer Electronics & Smart Home (non-wearable)
  • Food & Beverage
  • Home & Living (Furniture & Décor)
  • Kitchen & Home Appliances
  • Pet Care & Products

Stages

Pre-seed, Seed

First ticket size

£100,000 - £1,000,000

How to approach funds like Anotherway Ventures

When approaching Anotherway Ventures, founders should highlight how their brand vision stands out and has the potential to disrupt or redefine its category. Emphasize a clear, purposeful mission and demonstrate how your team can leverage creative storytelling to build a loyal community around your product. Be prepared to discuss how you plan to scale both brand and business fundamentals, as this investor values a blend of creative ambition and commercial discipline.

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