Mercia Asset Management is a UK-based specialist asset manager focused on providing tailored growth capital to regional businesses across venture capital, private equity, and debt. The firm supports high-growth technology and life sciences companies, particularly outside the London-Cambridge-Oxford corridors, aiming to help startups scale operations, build teams, and expand into new markets. Mercia combines funds and direct investment to assist companies from early stages through to exit, contributing to regional development by promoting entrepreneurship, job creation, and innovation within an ESG framework.
Is Mercia Fund Managers the right investor for your startup? Browse their investment focus, stage preferences, and geographic scope to see how well they align with your fundraising goals. Your full match score with Mercia Fund Managers, along with a list of other relevant VCs, is available on Hopohopo.io.
Investment role
Lead and follow
Stages
Pre-seed, Seed, Series A, Series B or later
First ticket size
£25,000 - £30,000,000
When engaging Mercia Asset Management, founders should highlight how their business leverages regional strengths and addresses underserved markets, especially if operating outside the traditional UK tech hubs. Emphasize traction in local ecosystems, scalable business models, and a clear path to job creation or regional impact. Demonstrating a strong management team with deep sector expertise and a commitment to sustainable growth will resonate, as Mercia values hands-on partnerships and long-term value creation.
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