Veg Capital is a specialist private family fund that primarily provides early-stage funding to plant-based companies developing products which help to remove animals from the food system. They invest primarily in companies developing meat, dairy, eggs, and seafood replacements with plant-based, recombinant, and cultivated ingredients. All profits made are donated to effective UK and European charities that are raising awareness of farmed animal suffering and the environmental impact of animal agriculture, or are working to promote plant-based eating.
Is Veg Capital the right investor for your startup? Browse their investment focus, stage preferences, and geographic scope to see how well they align with your fundraising goals. Your full match score with Veg Capital, along with a list of other relevant VCs, is available on Hopohopo.io.
Investment role
Lead and follow
Stages
Pre-seed, Seed, Series A
First ticket size
£50,000 - £250,000
When reaching out to Veg Capital, founders should highlight a clear mission alignment with animal-free food innovation and demonstrate a strong commitment to measurable impact in reducing animal agriculture. Emphasize your team's expertise in scaling alternative protein products and your strategy for mainstream adoption, as Veg Capital values practical pathways to market traction. Show how your solution stands out in a crowded plant-based sector and be prepared to discuss both your product's technical differentiation and its potential for broad societal benefit.
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